6 REASONS WHY ONLINE RING SHOPPING IS A TREND TO FOLLOW
September 06, 2021
Whether one is canvassing for engagement rings to propose with or buying wedding bands to exchange with their beloved on their special day, it’s basically an unspoken rule that one must be physically present at the jewellery store to purchase the piece in question. This is because by being there, you can see the ring and its overall quality yourself and judge it according to what you’re seeing. However, thanks to the advent of technology, online retail is steadily becoming king due to its convenience, especially in these trying times. But unfortunately, despite the fact that your dream jewellery could simply be a few clicks away, there are still some who are reluctant to give online ring shopping a go for fear of being swindled or receiving a subpar product and instead, opt to visit a physical store for their jewellery needs.
In this post, Vella Diamonds will list down the six different reasons why shopping for engagement and wedding rings online is a trend that you should follow.
You Can Feel More Comfortable
– When purchasing diamond rings for your proposal plans or your wedding day, keep in mind that pressure is only for the formation of the diamonds and not for the purchasing process of a diamond ring. And really, when you go to an actual jewellery shop, this is one of the problems that you can experience as some jewellers eager to make a sale will sometimes pressure you into buying right away, which in turn prevents you from thinking things through and checking if it really is the right piece for you or your partner. By buying online, on the other hand, you can be more comfortable, feel more at ease, and take as much time as you need in choosing a ring.
Allows You to Focus on Quality
– Back then, it’s commonly believed that you could only purchase quality engagement rings when you’re in the store to see and examine the product for yourself. However, believe it or not, online shopping can also allow you to see a ring’s quality. This is because online jewellery retailers such as Vella Diamonds offer a Diamond Display Technology on their sites, which in turn allows customers canvassing for rings to view the stone of their choice in 360 degrees and magnified at 20x to 40x; better than any jeweller’s loupe that you would have to use when you examine the product at the store itself.
Affordable
– Believe it or not, it’s actually more affordable to purchase an engagement ring or a set of wedding bands online compared to visiting a brick and mortar location and making your purchase there. In fact, according to jewellery industry experts, it’s possible to save from 30% up to 50% when you buy online. This is because not only does the retailer have less competition but maintaining a website also requires less upkeep compared to owning a physical store. This in turn allows jewellers to lower their price points by a significant amount, attracting more customers to them in the process. As such, while there’s nothing wrong with purchasing your rings at a physical store, buying from online stores might work better for you, especially if you’re on a budget.
Easy and Convenient
– Nowadays, people tend to buy almost everything online: office equipment, pet care items, TVs, furniture, clothes, and even groceries. And there’s a simple reason for this: it’s easy and convenient. After all, why step out of your home to buy the things you need when you can simply do it from a computer? The same principle applies to purchasing an engagement ring or a wedding band set online. By doing this, you won’t have to deal with the stress of roaming around various jewellery shops in search for the perfect ring as you can simply visit different websites to broaden your options. Easy, right?
Larger Selection
– Surprisingly enough, the selections of engagement rings and wedding bands are actually larger when you buy online compared to visiting a physical jewellery store. This is due to the fact that inventory can sometimes be limited at brick and mortar locations, preventing them from showcasing every product that they have as a result. With online stores, however, jewellers don’t have to deal with this problem as they’re more than free to display whatever products they have on the platform that they’re using and customers can even customize their ring according to their liking from the jeweller’s website, giving them more freedom to choose what they want their rings to look like as a result.
Simply Put; It’s Safer
– Finally, you should follow the trend of shopping for rings online because nowadays, it’s just safer to do so. Remember; the world is still in the grip of the COVID-19 pandemic and therefore, until the majority of the world’s population has been inoculated against the disease, ordering your ring online is simply the safest route to take in the meantime. That way, you won’t be endangering yourself, your partner, or your friends and family in your quest to obtain the perfect ring. Just remember to remain six feet apart when the delivery man arrives with your ring and wear a face mask as you receive it and you should be safe from COVID-19.
It’s understandable to be wary of online stores, especially for such valuable items like engagement rings and wedding bands. But luckily for everyone, every jeweller with an online retail option such as Vella Diamonds only has your best interests at heart and as such, you can rely on them to provide you with quality jewellery that you and your partner are sure to love for the rest of your days. Visit their website to learn more about diamonds and gemstones or see their extensive collection of rings!